Kevin Masters
Sydney NSW, Australia
I’m an Advertising Creative currently working at DDB Sydney.
I see creativity as problem solving and the best briefs are the ones with undefined media.
I've created successful campaigns for clients of all sizes from global TV spots for Shell, to new product launches across all media for Nestle, to experiential digital projects for Nokia, to multi-million hit virals for testicular cancer.
Working at DDB and JWT has given me the chance to be involved in projects throughout the global network, such as taking lead roles in winning pitches for Pepsi in India and Johnson&Johnson in Brazil.
Before I started my advertising life I worked around the world as a SCUBA divemaster, recruitment consultant, builder, yacht deckhand and goldminer but I finally heard my true calling as a creative and returned to the UK to take the Watford course.
Outside work I can be found writing screenplays, Muay Thai boxing, triathloning across Scotland, diving in Belize or Iceland, following the English football team deep into Ukraine or working on my award winning craft cider brand The Wye Weaver.